Words have the power to inspire, to motivate, spread awareness, and connect. Their meaning crystalises perceptions, drives our behaviour, creates opinions, shapes our decisions.
The right words are crucial in today’s fast-paced world when we have seconds to make a good impression.
REFRESH
REDUCE
REWRITE
My core principles for creating current, concise, captivating content for websites, marketing material, newsletters, and email campaigns.
When was the last time you refreshed the content of your website?
Websites are powerful business assets and should not be neglected. Regular updates can vastly improve SEO and boost rankings.
A fresh pair of eyes from an unbiased observer can offer a new perspective.
Wordiness is out. Brevity is in.
The sheer volume of online content and competition means you have seconds to make a memorable, enticing first impression.
Capture the attention of a distracted generation by stripping out wordy descriptions and tightening key messages.
Businesses must evolve and adapt to new tech, new products, new competition, and so your message and marketing should too.
If you can’t remember your last website update or feel that it doesn’t reflect your current business model, let’s start from scratch and create a whole new, fresh online presence.
Flawless text and a fresh approach to make you stand out from your competitors and build trust in your brand.
Get in touch today if you're feeling inspired to update, strip out and breathe new life into your website or marketing material.
Nicky Dee
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